PAW-TV (Pet Adoption World Television)
Pet Adoption World Television ("PAW TV") is a unique in-Store TV Network targeted towards animal lovers and advocates.
PAW TV's mission to find homes for homeless pets through increasing public awareness about the millions of lovable, adoptable pets in need, dramatically decreases the rate of euthansia and puts an end to the cruel puppy mill trade. The mission statement has enabled the network to secure priviledged placement in high traffic pet venues, giving brands the opportunity to promote and associate with a powerful cause.
Through an exclusive agreement with Petfinder, the largest online database of adoptable pets owned by Discovery Communications, PAW TV is able to access more than 5,000 premium locations (veterinary clinics, adoption centers/shelters, pet stores) nationwide. PAW TV is currently in 60 locations across the New York metropolitan area, plus more than a dozen nationwide reaching over 2 million pet lovers and growing. PAW TV is currently rolling out to 1,000 national locations in the top 50+ DMAs, ultimately reaching more than 25 million pet lovers.